How do internal links influence a webpage's rating?

Internal links are crucial for enhancing a webpage's rating as they facilitate easier navigation for users, allowing them to access relevant content more efficiently. By connecting different pages within the same website, internal links guide users to related articles or additional information that may interest them, thereby improving their overall experience on the site. This interconnectedness can lead to longer visit durations and lower bounce rates, both of which are favorable metrics for search engines when determining the quality and relevance of a webpage.

Additionally, internal links help search engines understand the structure of a website and the relationships between its pages. This understanding can improve the indexing and ranking of those pages in search results, as search engines often prefer sites where users are able to easily discover and access various topics related to their initial queries. Thus, internal links play a vital role in both user experience and a webpage's ability to rank well.